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Cat Country Presents: Grammy Award nominee Jimmie Allen at Wind Creek Event Center on June 3

Cat Country Presents: Grammy Award nominee Jimmie Allen at Wind Creek Event Center on June 3

For multi-platinum selling, trailblazing Country star and current GRAMMY Award nominee Jimmie Allen , a simple phrase sums up his view on life and music: Never give up.

A native of Southern Delaware – the “slower, lower” part of the state, he explains – Allen has carried that mantra with him through good times and bad

whether than meant living in his car or receiving his first ACM nomination for New Male Artist of the Year in 2019, a CMA Awards nomination for New Artist of the Year in 2020, subsequently winning the ACM Award for New Male Artist of the Year

the first Black artist to win that category since its inception, and a win with which he hopes “open[s] some doors for more Black artists to have success in country and more Black artists to feel comfortable enough to do country if that’s what they want to do” – as well as the CMA New Artist of the Year Award in 2021.

GRAMMY.com has hailed Allen as one of “5 Black Artists Rewriting Country Music” and he has amassed 1 billion career on-demand streams. Allen’s current nomination for Best New Artist at the 64 th Annual GRAMMY Awards in 2022 is his first ever GRAMMY nomination; he is also the only Country nominee in an all-genre category.

He is also a Male Artist of the Year nominee at the 57th ACM Awards – which he will co-host alongside Dolly Parton & Gabby Barrett – and was nominated for Outstanding New Artist nominee for the 53rd NAACP Image Awards.

With the 2018 release of his debut album Mercury Lane – named in tribute to the street he grew up on and the origin of his incredible journey – on BBR Music Group’s Stoney Creek Records, a lifetime of never giving up brought him full circle.

“I didn’t quit, I never will,” he says. “Stuff ain’t easy, and you shouldn’t quit either.

There’s a big difference between busting your ass and sitting on it.”

For Allen, musical dreams and a love of true-to-themselves artists like Alan Jackson, Aaron Tippin, Montgomery Gentry, and Jason Aldean brought him all the way to Nashville and beyond, -from traveling around the world to places like Japan, Germany and the UK; to performing a tribute at the Kennedy Center Honors for Garth Brooks, the national anthem at the Indy 500, appearing on the Macy’s Thanksgiving Day Parade, returning to American Idol as a mentor after being cut from the same competition a decade ago, and other once-in-a-lifetime moments.

But it was actually a nightmare which turned this promising singer into the artist he is today. After a series of bad breaks Allen was forced to live in his car, too proud to ask for a bail out.

For months he worked multiple jobs and finally saved enough for an apartment, but hit then another snag – country music wasn’t ready for him. “People were just trying to help,” he says now.

“But they wanted me to change my sound and told me I had to lose my boots.

The turning point came when I stopped listening, and finally let my music be a natural reflection of who I am.”

Since then Allen has been following his own compass, and it’s leading somewhere special. In 2017, he caught his big break and signed a record deal with BBR Music Group/Stoney Creek Records and a team who embraced his individuality.

“I don’t regret the hard times,” he explains about his trials. “I think each thing you do adds a layer, whether it’s a layer of toughness, perseverance, motivation, or just a layer of wisdom. At the end of the day you come back to what you know, and what’s embedded in you.” What’s embedded in Allen is a powerful, soulful sense of groove –

“If my body don’t move in the first four seconds, it ain’t for me,” he says – a love of deep messages and a knack for razor-sharp hooks.

Those driving forces formed the bedrock of Mercury Lane – a cutting-edge mix of country, rock, R&B, and pop, produced by Ash Bowers and Eric Torres, that received critical acclaim, with Rolling Stone raving that it “challenges the narrowly defined model of what constitutes a next big thing in country music” and The New York Times hailing it one of 2018’s strongest, calling it a “conventional country album, filled with songs about the small details.”

With Mercury Lane , Allen made history as the first Black artist to launch a career with two consecutive No. 1 hits on country radio, with “Best Shot” claiming the No. 1 spot for three weeks and his second single “Make Me Want To” hitting the top spot in March 2020.Allen’s hard-earned dreams are finally becoming reality, but he shows no signs of limiting himself. He followed up the success of Mercury Lane with his July 2020 collaboration project, Bettie James , which further established Allen as Country’s next superstar.

The star-studded seven-track project combined his deep love of family and genre-spanning taste in music.

Named in honor of Allen’s late grandmother, Bettie Snead, who passed away in 2014 and his late father, James Allen, who passed away in 2019, Allen hand selected artist that touched the life of Allen, his grandmother and father in some way, allowing their legacies to weave seamlessly throughout Bettie James .

The wide array of hitmakers include Brad Paisley, Charley Pride, Darius Rucker, Mickey Guyton, Nelly, Noah Cyrus, The Oak Ridge Boys, Rita Wilson, Tauren Wells and Tim McGraw. “My dad and grandmom were two completely different people, but both played a huge part in my life,” Allen says of the motivation for the project. “Since they died, I have been wanting to leave trails of their legacies throughout my music.” The result is a musical composition of love, heartbreak, perseverance, hope and faith.

His single “Freedom Was A Highway” pairs Allen with his friend and Country music superstar Paisley for a breezy, windows down track that joins Allen’s distinctively breezy grooves with a Paisley signature guitar solo. The song went No. 1 in February 2022, marking Allen’s third career chart-topping hit. Bettie James received a slew of critical acclaim for not only the music, but the historic nature of various collaborations, and the project’s subsequent place in country music history.

NPR calls the project an “announcement of [Allen’s] arrival” and a “huge step for country” while Billboard hails it “a powerful statement from a developing voice.” The EP appeared on several “Best of 2020” lists including Billboard , Rolling Stone and Sounds Like Nashville .

Rolling Stone describes “Why Things Happen” – which brings together three generations of Black country artists in Allen, Darius Rucker and Charley Pride – as “part polemic, part proclamation, and part prayer… opening up space for the artists to bear witness.” Reflecting on Allen’s wide-ranging musical sensibilities, Music Row notes of the project: “While some artists still in the early sunrise of their careers, with a handful of hits to their credit, would be focused solely on extending their chart successes, it’s clear that Allen’s goals for his music are loftier than mere chart hits and No. 1 parties-he’s striving for music that testifies to his full spectrum of creative abilities.”

Allen, who has an incredible knack for connecting with people of all backgrounds and interests, enjoyed collaborating with other artists so much while making his monumentally successful predecessor that he didn’t want to stop – so instead, in trademark Allen fashion, he kept going. The result: Bettie James Gold Edition .

Released June 25, 2021, the 16-track album doubles down on Allen’s expansive love for music across genres, with nine brand new collaborations with Babyface, Breland, Keith Urban, LANCO, Lathan Warlick, Lindsay Ell, Little Big Town, LOCASH, Monica, Neon Union, Pitbull, teamwork. and Vikina. As Hits Daily Double notes, for Allen, “it’s about being grounded in the genre’s traditions and protecting the roots as much as it’s about creating a future for country music that’s more expansive and inclusive.”

“When it comes to music I love, I don’t really get wrapped up in boundaries or genres. After we finished Bettie James , I was like man, there’s

 

 

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Election Day 2024: Elixir Health and Wellness Offers Free Red Light and Compression Therapy to Encourage Voter Turnout on Election Day

Election Day 2024: Elixir Health and Wellness Offers Free Red Light and Compression Therapy to Encourage Voter Turnout on Election Day

ELIXIR Health and Wellness, Bethlehem’s premier destination for non-invasive, anti-aging therapies, is excited to announce a special Election Day initiative to promote community engagement and support voter turnout. On Tuesday, November 5th, all voters across the Lehigh Valley are invited to stop by Elixir Health and Wellness, located at 1021 Main Street, Bethlehem, PA, for a complimentary session of red light or compression therapy between 9:30 a.m. and 5:30 p.m.

“At Elixir Health and Wellness, we believe in the power of caring, both for the body and the community,” said Yuliya, owner of Elixir Health and Wellness.

“We’re thrilled to offer this special opportunity as a way to give back to our neighbors who make their voices heard on Election Day. Voting is one of the most impactful ways to shape our community, and we want to support everyone who takes the time to participate.”

To take advantage of this Election Day offer, individuals simply need to show proof of voting, such as an “I Voted” sticker. Those who voted early are welcome to participate as well. Elixir Health and Wellness will be open all day to provide red light and compression therapy sessions that can help rejuvenate individuals after casting a ballot.

For those registered near Elixir Health and Wellness, the nearest polling location is:

College Hill Moravian Church
72 W. Laurel St.
Bethlehem, PA 18018

Whether you’re looking for a wellness boost or a relaxing break, Elixir Health and Wellness invites the Bethlehem community to experience its renowned anti-aging therapies and celebrate the importance of civic engagement.

For more information about Elixir Health and Wellness and this Election Day event, please visit our website at www.elixirlv.com.

Lehigh Stunned by Sweet Innovation From America’s #1 Cookie Brand

Biggest Cookie Innovation Ever, Chips Ahoy Big Chewy Cookies!  From America’s #1 Cookie Brand

The cookie experts at Chips Ahoy! are at it again – this time showing up bigger than ever before.

Chips Ahoy! Big Chewy Cookie

Introducing the Chips Ahoy! Big Chewy Cookie – an entirely new product line from America’s #1 chocolate chip cookie brand.

Chips Ahoy! Big Chewy Cookie

Chips Ahoy! Big Chewy Cookie

As the brand that is “Here for Happy,” this innovation from Chips Ahoy! brings cookie lovers an offering that is over three times the size of Chips Ahoy! Regular Chewy in an individually wrapped pack, making it the ideal go-to snack for splitting with a friend.

These new Chips Ahoy Big Chewy Cookies will up the ante in snack aisles and convenience stores across the country. Designed with Gen-Z Chips Ahoy! lovers in mind – this oversized treat is perfect for on-the-go snacking during their busy lives or to split with a friend.

Boasting chocolatey chips over four times larger than the iconic Chips Ahoy! Chewy cookie for a bigger, more chocolatey bite, the cookie itself clocks in with a diameter over three times the size, and will be available in three delicious flavors:

  • Chips Ahoy! Big Chewy Cookie: Delivering classic Chips Ahoy! Chewy flavor now bigger and with the just the right amount of chocolatey chips to compliment the larger cookie and its soft-baked texture.
  • Chips Ahoy! Big Chewy Cookie, Chocolatey Brownie: A decadent brownie-flavored base takes indulgence up a notch and delivers an extra chocolatey bite for even the biggest sweet-tooth.
  • Chips Ahoy! Big Chewy Cookie, Chocolatey Caramel: Delicious caramel-flavored chips blend with the iconic sweetness of the Chips Ahoy! chocolatey chips to create a delicious mash-up of caramel and chocolatey flavors to deliver a big, indulgent bite.

“From our original cookies to our newest innovations, Chips Ahoy! fans have long enjoyed our iconic brand and mouthwatering flavors,” said Jen Levin, Senior Brand Manager for Chips Ahoy! US. “For over 60 years, Chips Ahoy! cookies have been the go-to cookie for chocolate chip cookie lovers of all ages. Now, with the launch of Chips Ahoy! Big Chewy Cookies, we’re excited to be their on-the-go cookie choice as well, offering indulgence and happiness in each big, delicious bite. And perhaps the best part of all? Their bigger size means you have enough Chips Ahoy! deliciousness to share with a friend!”

Chips Ahoy! Big Chewy Cookie will begin rolling out to retailers nationwide starting in October. Each 2.5 oz pack will be available for an SRP $2.29 at convenience stores. For more information on Chips Ahoy! Big Chewy Cookie, follow @chipsahoy on Instagram and @theofficialchipsahoy on TikTok to follow the latest Big Chewy Cookie news.

Lehigh Invaded with Scary-good whiskies this Halloween: J. Mattingly 1845 Welcomes Fall with New Whiskey Offerings

Scary-good whiskies this Halloween: J. Mattingly 1845 Welcomes Fall with New Whiskey Offerings

J. Mattingly 1845 Distillery is debuting scary-good whiskies this fall, with its first fall spiced Bourbon 31 Blended Bourbon and the ability to customize your own whiskey for your Halloween festivities through its J. Mattingly 1845 craft your bottle program.

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Bourbon 31 Blended Bourbon is a play on the brand’s Bourbon 30 Bourbon brand and this limited-edition release was created for the Halloween season.

Bourbon 31 is a blend of three whiskies which have all undergone J. Mattingly 1845’s Double Staving™ process and the blend consists of 51 percent Bourbon, 29 percent Light Whiskey and 20 percent Rye Whiskey. Double Staving is a proprietary process used by J. Mattingly 1845 Distillery that gives the whiskey inside the barrels additional surface exposure to charred barrel staves to impart more flavor and color.

The Double Staved Classic Bourbon used in this blend has just scored a 96 from famed Whiskey Bible author Jim Murray.

The Bourbon 31 Blended Bourbon was created by J. Mattingly 1845’s team of expert blenders to reflect the flavors typically associated with fall. “When we blended these three whiskies, we were looking for a flavor profile that reflects flavors typically associated with fall, such as pumpkin and cinnamon while matching the light-hearted fun we’re having by changing the brand name from Bourbon 30 to Bourbon 31 to celebrate the Halloween season,” said Harry Richart, president, J. Mattingly 1845 Distillery.

Tasting notes for this bourbon describe it as having a nose of nutmeg, cinnamon, vanilla and walnut, with the flavors of brown sugar, cinnamon, and fall baking spices on the palate. On the finish, pumpkin bread, baker’s chocolate and seasoned oak are prevalent.

Bourbon 31 is available online and at the J. Mattingly 1845 Distillery in Frankfort, KY.  Suggested retail pricing is $60 for a 750 mL and it is 98 proof.

J. Mattingly 1845 Custom Whiskey Program is the “Choose Your Own Adventure” of the whiskey world by allowing the buyer to choose between double staved™ bourbon, light whiskey or rye whiskey recipes, select their bottle shape, customize their own label, and even choose their own wax color from every color of the rainbow! This program is available online and in person at the Distillery and can result in some frighteningly fun labels and Halloween-themed wax colors.  Imagine expressing your innermost devilish (or angelic) thoughts on the bourbon bottle you give your favorite boo.

Pricing for the custom bottles start at $120 for a 750 mL bottle and shipping is available to 46 states.

About J. Mattingly 1845 Distillery

The Mattingly family has been synonymous with distilling in Kentucky for more than two centuries, having a hand in the development of at least nine separate distilleries in the Commonwealth.

It all started in 1845, with John Graves Mattingly’s first distillery in Marion County, Kentucky, Registered Distillery #2.

In 2010 Jeff Mattingly took up the family mantle and started his own craft bourbon business. Today, Jeff’s son Cameron has joined the team as Vice President of Production, continuing the legacy into the latest generation for J. Mattingly Distillery 1845 in Frankfort, Kentucky. Together father and son offer their proprietary double staving process as well as a custom bourbon blending experience unparalleled in the spirits industry, available on-site in Frankfort or online at https://jmattingly1845.com/build-a-bottle/

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