Lehigh Valley: Curious about Plant-Based Honey Taste? Mellody’s Darko Mandich reveals the Surprise.
Lehigh foodies are earning a reputation for being adventurous and curious. Ready to try plant-based honey? But what does it actually taste like?
People might worry there’s a “laboratory” flavor? Has it lost its texture? Vibrancy? Is there a “diet” feel to it?
Exclusive Interview with Mellody Food’s Darko Mandich.
Darko Mandich is a food entrepreneur in San Francisco. After spending almost a decade in the European honey industry as a business executive, Darko committed to reimagining the honey industry to become sustainable. Darko immigrated from Europe to California to launch Mellody, the world’s first plant-based honey brand. Darko is an advocate of saving the bees and wild pollinators.
![Mellody Food's Darko Mandich](https://dailyovation.com/wp-content/uploads/2023/04/Darko-Mandich-MeliBio-1-1024x684.jpeg)
Mellody Food’s Darko Mandich
Recently, I had a chance to talk with Darko for nearly an hour.
Let’s talk about the honey. What’s the taste profile?
There are three aspects of products that people care about. Number one by far is taste. Number two is price, and number three is nutrition.
In terms of the taste, what we’re really after is the best tasting honeys that are made by bees.
The taste has to match rare honeys that you would find in parts of Europe; France, Italy. Very high quality Acacia honey, specifically.
If we talk about New Zealand, Australia, that’s Manuka honey; and we’re matching that.
So no compromise there.
Moving to the price, I grew up in poverty and I really want to make sure that everybody has access to this product at some point. But it’ll take us some time. So right now it’s premium quality, but it’s also premium price.
In terms of nutrition, we wanna do better than honey coming from bees. How? First and foremost, honey made by the bees contains a certain bacteria that’s called Clostridium. With our product, without the bees [there’s no Clostridium] bacteria.
I’m really proud to say that our product is allergen free; and that for people with allergies to honey and pollen, this is gonna be neutral.
Finally in terms of super ingredients or superfoods, our honey has more than what’s usually found in some of the honey types made by the bees.
The sugar profile is the same, the calorie content is the same, but the twist is there’s a little bit more of certain powerful active compounds that come from the plants.
That’s absolutely incredible. It’s enhanced honey. Is there a better word?
I like to call it a plant-based honey. And that category of plant-based honey is already elevated to the level of being enhanced compared to bee-made honey.
I’m really happy that Melody is starting this category. We are the world’s first plant-based honey.
There’s exactly one same sentence that we get to hear across 5,000 people that were involved in tasting this before it hit the market.
That sentence is: It’s honey.
People taste it, they’re amazed with it, and they say, “Oh my God, it’s honey.”
There are certain plant-based products that have their heart in best place in terms of mission and impact, but are just not delivering on [flavor] expectations. We just want to make sure that people across different categories of nutrition say that this is honey and that they love it.
![Eleven Madison Home's The Specialty Tea and Honey Box featuring Mellody Honey](https://dailyovation.com/wp-content/uploads/2023/04/230321_EMPAtHome_MothersDay_19725-1024x683.jpg)
Eleven Madison Home’s The Specialty Tea and Honey Box featuring Mellody Honey
Is the honey currently available at Eleven Madison Home?
Yeah, the honey is currently available. The Specialty Tea and Honey Box launched for the Mother’s Day collection and Earth Month.
It’s a specially curated box of artisanal teas coming from different parts of the world with honey and also amazing, shortbread cookies. All plant-based, also made with our honey. That’s available right now
Sometime very soon a standalone jar [of honey] will also be available to Eleven Madison Home.
![Eleven Madison Home's The Specialty Tea and Honey Box featuring Mellody Honey](https://dailyovation.com/wp-content/uploads/2023/04/230321_EMPAtHome_MothersDay_19627-1024x683.jpg)
Eleven Madison Home’s The Specialty Tea and Honey Box featuring Mellody Honey
Tell us again what’s available, how to find it; and how to follow you and support you.
Yeah, follow us on Instagram and TikTok at MellodyFoods
In terms of purchasing, head to ElevenMadisonHome.com and you can purchase it there.
Saving the bees is learning more about them. Learning more about pollinators and you can do that on our social media.
And finally, if you’re equally passionate about bees and plants as we are, ask your favorite restaurant to reach out to us to offer Mellody in your favorite restaurant. It can be a vegan restaurant on non-vegan.
We are gonna work with all the restaurants that reach out to us where people ask to see our product offered, either on the menu, either within a meal, or just if you order a cup of tea and you want a side of Mellody.
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Lehigh Valley is Looking for Quality, Canned Wine — We Tasted with Kristin Olszewski from Nomadica Wines
Sommelier Businesswoman Kristin Olszewski brings Michelin quality to Canned Wines with Nomadica Wines
Nomadica offers sparkling, rose, white, red and orange options — both canned and bag in a box.
![](https://dailyovation.com/wp-content/uploads/2024/08/Kristin-Our-Story.webp)
Nomadica Wines ‘s Owner Kristin Olszewski
Nomadica Wines are sourced from vineyards with responsible farming practices and winemakers who engage in low intervention wine making.
Wine-lovers can be 100% confident you’re drinking serious sommelier-approved wine.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines14-1017x1024.jpg)
Nomadica Wines ‘s Owner Kristin Olszewski; Source: instagram.com/nomadica
Today’s conversation with Sommelier / Businesswoman Kristin Olszewski from Nomadica Wines has been edited for length and clarity. For the full, un-edited conversation, visit our YouTube channel here.
Joe Winger: We’re here today with Kristin Olszewski from Nomadica Wines.
What’s the most important message you want to share today with our audience?
Kristin Olszewski:
I think the biggest message that I want to get across is that everyone should be drinking more wine. That’s my mission in life to just bring consumers back to the wine category.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines20-1024x1010.jpg)
Source: instagram.com/nomadica
Joe Winger:
Outstanding. And how how are you trying to get that done?
Kristin Olszewski:
I’ll give a little context on my own history and how I came here.
My undergrad degree is in sustainable agriculture and I ended up dropping out of Harvard Medical School to become a sommelier – typical journey.
I just really fell in love with wine. I worked in restaurants to pay for school and wine was always the thing that captivated my interest.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines7-714x1024.jpg)
Source: instagram.com/nomadica
I feel like it’s the intersection of history, agriculture and gastronomy. And then also there’s something so fun and communal and – you’re getting a little tipsy. It’s everything.
But I spent a decade-plus in Michelin restaurants all over the country, everywhere from three Michelin stars, Saison in San Francisco, Husk in Nashville, Osteria Mozza here in LA.
When Nancy Silverton was on a Netflix show called Chef’s Table, I started noticing a different customer coming into the restaurant. Usually as a sommelier, you’re talking to a very specific demographic of people. I would say 45 plus male white wine collector. That’s my demo. And when Nancy was on Chef’s Table, young people started coming into the restaurants, a lot of women, and I noticed they didn’t want to drink wine.
They would drink tequila, beer, cocktails, like anything but wine.
That always felt like such a missed opportunity because wine, it’s the most ancient beverage. Our people have drank wine for millennia. It’s also in an age where we care about what’s natural, what’s minimally processed, what’s better for you.
Great wine is literally just grapes, yeast, water, and time, so I started digging into why aren’t you drinking wine? And I found out a few things.
One, people felt like wine wasn’t a good value. If you weren’t going to spend a lot of money on wine, you couldn’t get a great wine, which is untrue.
The other one is people feel like they needed a PhD or some level of education or knowledge in order to access wine, which, again, is not true.
I want to be people’s guide, hold their hand and walk them into the world of wine. So I started Nomadica to do that on a larger level.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines10-927x1024.jpg)
Source: instagram.com/nomadica
Joe Winger:
That’s beautiful.
You mentioned two things. We’re going to go into both. Your background in Michelin restaurants. I’ve heard heavenly amazing stories. I’ve heard horror stories.
Can you share an experience and what you learned from?
Kristin Olszewski:
Everyone always asks me if I watch The Bear or not. And I’m like, no, I can’t.
Some positive stories, Michelin restaurants have changed a lot from when I started working in them. I think work has changed a lot for the positive. I remember one of my first serious jobs in a scary restaurant. You have your hair pulled back because you don’t want it to get in the food.
I had one small piece of hair hanging down above my face and the chef takes a match from the stove, lights a piece of my hair and says don’t ever have a hair hanging down in your face again.
Some of the wonderful stories are having the opportunity, especially at Mozza, you taste each bottle you open there.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines8-931x1024.jpg)
Source: instagram.com/nomadica
When I was at Mozza, it was a $5 million dollar all-Italian cellar with 90 pages of the best Barolo, Brunello, Etna Rosso’s, just things that like collector’s dream about tasting.
And I feel so lucky to have tasted things like Conterno Monfortino, which is the type of wine that you want to smell for three hours before you drink it.
When you have a wine like that, it makes you realize why collectors obsessively chase bottles, there’s something so romantic and intangible, and having a wine like that, you realize you’ll never have A wine that tastes the same at any moment in time ever again.
It’s just such a lucky experience.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines12-1024x1016.jpg)
Source: instagram.com/nomadica
Joe Winger:
I’m curious about how that experience inspired you to open Nomadica.
Kristin Olszewski:
My entry point into wine was always through farming. I majored in sustainable agriculture.
I was an avid farmer. I ran our community garden in college and was focused on permaculture. I lived in India and farmed for a while there.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines22-896x1024.jpg)
Source: instagram.com/nomadica
And I always say great wine is made by great farmers, great wines made in the vineyard, not the cellar.
So when I was looking at starting Nomadica, that sustainability ethos, it was always my starting point, but I was really shocked when I found out how bad glass bottles are for the environment.
30% of glass is recycled in the US. The rest just goes into a landfill. It’s highly energy intensive to make, to ship, because it’s so heavy.
The fact is, most wine does not need to be in a glass bottle.
Yes, that Barolo I mentioned absolutely needs to be in a glass bottle. That needs to be aged for years before it even comes into its own.
But for a $20 – 30 bottle of wine that you’re going to pop open and drink it on a weeknight or on a not special weekend does not need to be in glass.
So that’s how we started.
Cans at 70 % reduction in carbon footprint. Our newly launched bag and box wine is almost a 90% reduction in carbon footprint.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines18-877x1024.jpg)
Source: instagram.com/nomadica
Joe Winger:
I sampled your sparkling white, your white, your red and your rose, they were dangerously drinkable.
Can we talk about where the fruit is sourced from?
Kristin Olszewski:
Absolutely.
The name Nomadica is really a fun double entendre because you can take it wherever you want to go. Of course, cans and boxes can be found in places that bottles can’t.
We source our fruit from all over.
We’re truly a nomadic winery.
Our head winemaker spent time at some of the best wineries in California, like Eric Kent Cellars, which makes award winning Chardonnay and Pinot Noir, and also Kosta Brown.
Before that he spent 10 years doing vineyard management in California. So through Corey, we’ve really got a handle on some of the best fruit. A lot of our wine comes from Mendocino. A lot of our grapes come from Mendocino or Lodi. I’m such a Sonoma girly. Our winery is located in Sonoma, and so I always find myself drawn back to that region.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines15-1024x1010.jpg)
Source: instagram.com/nomadica
Joe Winger:
Are there any vineyards you’d recommend us touring when we come to Northern California?
Kristin Olszewski:
I think the Sonoma Coast is the best wine region in California. They’ve fought very hard to become designated as their own AVA, which is very important in terms of quality.
The oceanic influence, what we call a diurnal shift, the extreme temperature change between night and day, like Hirsch and Littorai.
I think if anyone ever wants to see proof in the pudding of what great farming can do, you need to go see Littorai.
Ted Lemon was one of the first Americans to ever be a winemaker in Burgundy and he brought all of his practices back, was one of the first people to practice biodynamic agriculture in California and really brought that style of farming onto a larger scale.
When you go visit his vineyards, it’s like teeming with life. You look next door at a conventionally farmed plot, which is just like dead and sad looking. And then you taste the wines and you’re just knocked on your butt because they’re so good.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines13-1024x668.jpg)
Source: instagram.com/nomadica
Joe Winger:
Nomadica Wines has several varieties. White, Sparkling white, Rose, Red, Orange.
Can you walk us through the taste profiles of any of your favorites – what’s the aromas, what are the profiles?
Kristin Olszewski:
Something really cool about our wines is everything’s practicing organic. No pesticides, no synthetic fertilizers, all of our wines are fermented dry. Naturally zero grams of sugar per serving. They have nice fruit notes, but none of the wines are sweet.
Crushable bright flavor.
Across the gamut, our entire portfolio has a brightness and a freshness to it. All of our wines are like slightly aromatic because I love an aromatic variety, but part of the thought that we put behind the brand is that I wanted to take that sommelier curation and put it in the restaurant, on the retail shelf so that when you’re serving Nomadica at your home, at parties and the beach, 99% percent of people will love it.
I’m doing the work on the back end on blending, sourcing, creating these flavor profiles that’s really taking that wine experience, that decade plus of developing my own palette and giving it back to the consumer.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines4-918x1024.jpg)
Source: instagram.com/nomadica
Joe Winger:
Are there any favorite wine and food pairings for you with your wines?
Kristin Olszewski:
I love an aperitif. Our sparkling rosé is definitely my favorite wine in our gamut. In a can you always have the perfect pour because sometimes you don’t want to open up an entire bottle of wine.
When we do that in my house, it usually gets drank. It doesn’t go back in the fridge.
Sometimes you just want a glass of sparkling. And I love that.
I love that with a charcuterie board and cheese. I also love Rose with green salads.
I think one of the best things about living where we live [Los Angeles] is we have the best produce on the planet.
I still run some wine programs in Los Angeles and I’m actually opening up a restaurant in Silver Lake next year, an Italian restaurant. Orange Wine is like the hottest trend.
I was doing the wine list at a restaurant in Hollywood called Gigi’s and I noticed I was selling more orange wine by the glass than all other colors combined, which was just mind blowing to me.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines19-852x1024.jpg)
Source: instagram.com/nomadica
We made what I think is the best orange wine coming out of California.
There’s a lot of talk about natural wine, orange wine. They’re not all created equal. My winemaker and I tasted through my favorite Italian skin contact wines and decided on a really concrete flavor profile source.
My mother in law in Orange County is drinking her orange wine with her friends. So I really feel like I’ve achieved something. That with sushi is a mind blowing pairing.
Then our red. We found Teroldego growing in Northern California, which is a grape that’s indigenous to Northern Italy from the Alto Adige.
It’s really Alpine, like dark fruit, like a Zinfandel, but really refreshing and bright acidity and a little bit more tannin than a Zin [Zinfandel] has.
There’s a perception that we had to overcome about can and boxed wine. People think that it’s low quality.
Whenever I pour our red for somebody, the response is always, “Wow, oh my god, that’s so good.”
No matter your level of wine knowledge, you can see what I’m trying to do when you taste our red wines.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines11-921x1024.jpg)
Source: instagram.com/nomadica
Joe Winger:
What’s next for you and Nomadica?
Kristin Olszewski:
Right now we’re in hardcore expansion mode. We were the first people to do fine wine and can, and I grew really slowly at my own pace.
I wanted to build the brand.
A lot of people just run to retail shelves and they want to be in every grocery store on the planet. I didn’t want that. I wanted to be, at the Four Seasons, at the Ritz Carlton, at music venues.
I wanted to be in places where people don’t typically expect to see wine in cans and boxes.
We are one of the highest velocity items at Whole Foods in our category.
We just launched all of our box wines at Total Wine in California, Texas, Florida, Colorado, and New York and got some really big plans for next year.
So keep your eyes peeled. People are about to see me everywhere.
That’s my goal.
![](https://dailyovation.com/wp-content/uploads/2024/08/NomadicaWines3-844x1024.jpg)
Source: instagram.com/nomadica
Joe Winger:
Having a canned wine at some of these nicer hotels is a challenge.
What lesson did you learn by accomplishing that rather large challenge?
Kristin Olszewski:
That’s the best thing about how we’re positioned. Not only am I a sommelier, my VP of sales is a sommelier. My winemaker has an incredible reputation. Every person on my team comes from the wine industry and we have the best product.
When we’re sitting down and tasting with these buyers, these people that are in our industry. They recognize it. I always say taste out of a wine glass. Everything tastes better out of a wine glass. The second that they taste it, these are people who taste wine all the time and they taste a lot of bad wine.
So that has been amazing.
We’ve always had the industry behind us. It’s a huge differentiator for us. So I think it was slow build. Everything takes a lot more time than you think it will, which is I think the biggest lesson that I’ve taken away from this business over the last seven years.
But you got to build your brand first.
Joe Winger:
You seem like a deep-souled individual. Whether it’s wine or otherwise, is there an overall message that you want to share to inspire the audience?
Kristin Olszewski:
We are in a time where sustainability is more important than it ever has been. You can’t base your entire brand about it, but I think it’s an absolutely necessary component to any consumer product that’s coming out today.
One of my missions in life is to have that conversation about sustainability and have it with other brands because it needs to be convenient.
Otherwise, consumers will not buy it, care or participate or choose a sustainable option. That’s my big thing.
Joe Winger:
What are the best ways to follow your journey and to learn more about you?
Kristin Olszewski:
You can buy Nomadica online and our new rosé yuzu spritz, which is delicious at ExploreNomadica.com. And then our socials are at Nomadica on Instagram.
And if you want to follow me. I’m at Kristin__O.
Bob Dylan’s Bourbon Feud: Heaven’s Door Kentucky vs Tennessee
Bob Dylan’s Bourbon Feud: Heaven’s Door Kentucky vs Tennessee
Heaven’s Door Spirits, Bob Dylan’s highly awarded collection of super-premium American whiskeys, is turning up the heat on the age-old debate of which state, Tennessee or Kentucky, makes the best bourbon.
For as long as corn’s been cracked and stills have bubbled, Kentucky and Tennessee have been turning pristine limestone water and grains into a coveted amber elixir.
Heaven’s Door’s Great State Bourbon Debate rekindles the friendly feud
Heaven’s Door’s Great State Bourbon Debate rekindles the friendly feud between these two bourbon powerhouses, inviting whiskey lovers everywhere to put their palates to the test and voice their opinion.
Heaven’s Door sets itself apart as the first brand to offer both a Kentucky and Tennessee bourbon, giving fans a unique chance to compare.
The brand’s Kentucky Straight Bourbon, Ascension, and Tennessee Straight Bourbon, Revival, are made from high rye mash bills with grains largely sourced local to the distillery, and barreled at the same proof, yet yield vastly different taste profiles. Heaven’s Door invites you to level set, savor and decide which bourbon pleases your palate and wins your heart.
A Tale of Two Bourbons
Many folks mistakenly believe that bourbon can only be made in Kentucky, but the truth is, bourbon can be crafted anywhere in the U.S.
What makes an American whiskey a true bourbon is a special set of rules: it has to be made with at least 51% corn, distilled at a certain proof, and aged in new oak barrels.
Kentucky and Tennessee both have storied histories of producing excellent bourbon, with differences in water and climate producing distinct flavors.
Kentucky’s limestone water and Tennessee’s pure spring water are both famous for helping yeast thrive during fermentation.v
Differences in flavor profile come from the type and provenance of the grains used, the type of yeast used, water quality, the proof at distillation and the particular wood used to make oak barrel.
Even the location of the barrel warehouse, the circulation of air between the barrels being stored and where the barrels are within the warehouse (high up or near the bottom) all conspire to give impart flavor differences.
Heaven’s Door Kentucky Straight Bourbon, Ascension
Heaven’s Door Kentucky Straight Bourbon, Ascension, is a unique blend of two premium Kentucky straight bourbons aged for over five years and non-chill filtered, boasts warm and slightly sweeter notes of vanilla and baking spices. The limestone-filtered water of Kentucky, renowned for its purity, plays a key role in developing these rich flavors.
Heaven’s Door Tennessee Straight Bourbon, Revival
Heaven’s Door Tennessee Straight Bourbon, Revival, also aged for over five years and non-chill filtered, offers a drier profile with complex and sharp flavors. Unlike many Tennessee bourbons, Revival skips the “Lincoln County Process” – a charcoal filtering step – allowing the natural flavors of the local non-GMO grains to shine through, resulting in a lingering finish with hints of caramel, cinnamon, and nutmeg.
“We wanted to fan the flames of this old debate
between Kentucky and Tennessee bourbon
and showcase
our outstanding expressions of both styles.
We’re excited to hear what consumers think and how they experience these two classic bourbons.”
Alex Moore
Master Blender and COO
Heaven’s Door Spirit
Heaven’s Door marries art and craft in every bottle, drawing inspiration from Bob Dylan’s restless spirit to continually innovate. By sourcing non-GMO grains and honoring each state’s natural elements, the distinct character of each bourbon is evident in every sip.
Lehigh Valley, are you Following your Heart and Need Media Attention? Reach to Publicity For Good, CEO Heather Holmes explains
Lehigh Valley, are you Following your Heart and Need Media Attention? Reach to Publicity For Good, CEO Heather Holmes explains
Publicity for Good is a millennial run communications firm that provides high-level disruptive, publicity and social media services for wide array of purpose driven clients in the food, beverage and beauty industry.
In 2016 by Heather Holmes former miss Ohio international celebrated publicist and Forbes 30 under 30 nominee publicity for good has built a reputation as the countries number one PR agency for CPG brands that have social causes built into their DNA.
![Publicity For Food CEO Heather Holmes](https://dailyovation.com/wp-content/uploads/2024/06/HeatherHolmesPublicityForGood.jpeg)
Publicity For Food CEO Heather Holmes
Today’s conversation with Heather Homes from PublicityForGood.com has been edited for length and clarity. For the full, un-edited conversation, visit our YouTube channel here.
Joe Winger:
Heather Holmes from PublicityForGood.com. I’m a big fan because you’ve helped us facilitate a lot of previous conversations about food and drink and nutrition and all the things we like talking about.
What’s the most important thing that you want to share with the audience today?
Heather Holmes:
I really want to take away the unknown or worry about getting in the media. I want to make it more accessible to amazing brands and people.
So I definitely want to share tactical advice that if someone is reading this, they have a good story in business, they have the confidence that their story is good enough and they could absolutely make an impact and grow their business by getting in the media.
Joe Winger:
Starting with the basics, let’s pretend I have a company, I think I want public attention. I want to reach out to someone like you.
So what should I be thinking about? What do I present to you as a step one?
Heather Holmes:
Step one is really the intentionality of why you want to get in the media. What’s your goal? Are you wanting to reach more people? Are you wanting to get your story out there?
Are you wanting more sales and more people to buy your product?
You really need to know. Where you’re going first, and if you don’t know where you’re going, or you don’t have a vision, then it’s really hard to help you.
But if you have clarity there, then we can really pull back and help you identify your story, how you’re different, your why, and why your product and or company, would be really great to be in the media.
![The PublicityForGood Team](https://dailyovation.com/wp-content/uploads/2024/06/Screenshot-2024-06-14-at-10.53.55 AM.png)
The PublicityForGood Team
Joe Winger:
Now, looking at the grand scheme of the campaign, what kind of a campaign should we be looking for: expectations, results?
Heather Holmes:
After we know our outcome that we’re wanting to get more sales, more backlinks, or name in the media, then what I like to do first is work with every entrepreneur, and even if you have a product, to really reflect in “why your story matters”
Why does your product matter?
If you’ve never been in the media before, I take people for an exercise where I have them draw on a piece of paper, them as a baby, to where they are now.
I have them write the key pivotal moments that have happened in their life that have made them start that company, because those little components are absolutely a part of your story.
I’ve been in the media 700 plus times: Inside Edition, Fox News, The New York Coast, incredible media, but it hasn’t always been about being a publicist, right?
Yes. I’m the founder of Publicity For Good, but a lot of that has been my story or building a seven figure company from an airstream.
Now I have almost two under two with a third on the way.
So you need to have your key pivotal moments because those are things you can talk about in the media.
Then we need to look at what’s going on in the news and how we bridge the gap between your product. Relevancy.
Joe Winger:
People may not know you are a former Miss Ohio International. Can you tell us a lesson you learned from being a former Miss Ohio International that you’re using in today’s work?
Heather Holmes:
It’s really all about your platform and reaching new audiences.
When I was building my company I decided I wanted to get into pageants. I wanted to meet a community of like minded people that wanted to make a difference in the world.
It was a way for me to have a platform because at the time I was talking about why you absolutely can build a profitable business. But also make a difference in your community and make a difference amongst your team. And really just build an incredible legacy.
So that was why I did the pageants.
I did a bunch of publicity and again, it made me relevant and timely because that was what got me in the media because I was Miss Ohio and I was only Miss Ohio International for a period of time.
So it gave me that relevancy. So you have to be relevant.
You have to bridge the gap between what’s happening in the news, or we often use Awareness Days, National Nutrition Month, National Social Media Day, and you have to position your product or yourself as the solution.
[For example], we were talking about an incredible juice brand, but most pitches I see are very promotional, right? It needs to be how you or your product simplifies people’s lives. How are you adding value? Or you don’t have a product you need to inspire people.
Joe Winger:
You’re growing a 7- figure business. What’s it like growing a huge business while you’re taking care of your kids and for a while you were living out of your Airstream
Heather Holmes:
We lived out of a 23 foot airstream for 3 1/2 years. I went from dating to engaged, to married to [my first child] Rose, who’s almost two, who lived in our airstream with us.
The year the pandemic [hit] was our first million dollar year.
I think a lot of the reason why it was that year is because when March hit, everyone was so scared that we lost about 40% of our business, number one.
Number two, we had to hustle and grit to make it. There was no choice of failing. All the distractions were gone.
When you’re in an Airstream, all you have is your laptop, but we had no external distractions, and then everything else was closed.
So the only focus we could do was our business and we had to scale out of necessity because we didn’t want to lose what we had put so much time in.
Fast forward, we now have 22 acres where we live and we have two under two, we have one on the way, we’re a full time team of 40, and it’s not easy.
I say transparently, it’s a hot mess. There are so many miracles that happen every day, but life is one, right? I can’t turn off my founder hat and publicist hat and then “Oh, I’m a mom”. It’s all one.
So yes, I might have Rose [my daughter] on a call with me from time to time, but I’ve learned that the more you step in and embrace your life, who you are and the realness, sometimes people opt out and that’s okay.
And this is my legacy.
I like these missions that we’re doing good work to us is way more than a business. We want to grow your brand and mission and we take it so seriously.
So it’s not perfect. It’s not perfectly scheduled. I’m a full time mom, all the time on the weekends when the kids are sleeping, we’re working.
We know where we want to go, and these clients and ambitions that we’re aligned with and supporting are helping people with their health.
Joe Winger:
What an incredible story to share.
Heather Holmes: I have so much to share. Like I was adopted when I was a week old to having two under two and another one on the way and building a business and building a homestead.
It’s so crazy. Austin, who’s my husband, the first week we were dating, we’re all about intentionality. I have the journal and we mapped everything out.
This year, we were going to get engaged then married. Austin and I,l we will have been together almost five years.
We’ve had a kid every year. Rose will be two in June.
We want to build a business. We want to impact our clients, brands, and scale their business. We want our team to get better and flourish in their personal lives too.
This is our mission and I’ve seen so many miracles happen from getting in the media on a personal level.
I was talking to [a business owner client] and her business grew by 40% from getting in the media.
One of my favorite cookie brands, a mom had an incredible heart story. She went on our local news and she brought in $12,000 worth of sales, just the local people wanting to support her.
On the flip side, when people Google my name, it’s like my social currency, there’s all these articles. So I have so much peace in that. Our kids will see the good work we’re doing.
Joe Winger:
You’re talking to an audience of foodies. What is your favorite meal?
Heather Holmes:
We just had Indian food last night that my husband made and it was so good.
We used to live in San Diego and I think San Diego has the best food. It’s all fresh. We’ve traveled a lot. We’ve been to Bali, their food is pretty incredible too. Where we live [now] we’re right outside of Asheville and Charlotte. So they have some good restaurants, but like I’m not in the phase right now where I’m the foodie like I used to be.
[At our house] we have chickens and we have fresh eggs. So I’m obsessed with fresh eggs every morning. You’re living a good life when you can go get your eggs and have them at home with some goat cheese.
And honestly, I love Livermuth. Crazy. So I’d say some Livermuth fried in a cast iron with some eggs and goat cheese. It’s the simple things that I really do love.
Joe Winger:
Heather Holmes with Publicity for Good. As we wrap up, whether it’s a potential client, a potential vendor, someone wanting your help with publicity, what are the best ways to find, follow you, websites, social media, etc?
Heather Holmes:
You can go to PublicityForGood.com You can find me on social media as well.
https://www.linkedin.com/in/heatherdesantis
https://www.instagram.com/heatherdesantis
https://www.instagram.com/publicity.for.good
https://www.facebook.com/heatherdesantis
About the Author
Joe Wehinger (nicknamed Joe Winger) has written for over 20 years about the business of lifestyle and entertainment. Joe is an entertainment producer, media entrepreneur, public speaker, and C-level consultant who owns businesses in entertainment, lifestyle, tourism and publishing. He is an award-winning filmmaker, published author, member of the Directors Guild of America, International Food Travel Wine Authors Association, WSET Level 2 Wine student, WSET Level 2 Cocktail student, member of the LA Wine Writers. Email to: Joe@FlavRReport.comYou Might also like
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Air Supply Plays Bethlehem’s Wind Creek March 17 2024
Air Supply Plays Bethlehem’s Wind Creek March 17 2024
Graham Russell & Russell Hitchcock met on May 12, 1975, the first day of rehearsals for “Jesus Christ Superstar” in Sydney, Australia; they became instant friends with their common love for The Beatles and, of course, singing.
After the shows’ performances at 10:30, they would play pizza parlors, coffee bars and night clubs with just one guitar and two voices. They quickly gained a reputation for great harmonies and for original songs that Graham was constantly writing. They made a demo on a cassette of two songs, “Love and Other Bruises” and “If You Knew Me” and took it to every record company in Sydney. Everyone turned it down but one — CBS Records — who admired their unique style.
They made a single in one afternoon and it shot to number one on the national charts. Air Supply was born! That same year, they opened for Rod Stewart across Australia and then throughout the U.S. and Canada playing all of the famous huge venues before Rod would take the stage. They found new fans, but did not break the U.S. market.
Back in Australia they had to start again and made a record called Life Support. On this record were some treasures of songs, including “Lost in Love” which went Top 10 in Australia and somehow found its way to music industry executive Clive Davis in New York.
Clive immediately signed Air Supply to Arista Records and in 1980, “Lost in Love” became the fastest selling single in the world, leaping to the top of all of the charts. Now Air Supply was on their way. The second single was “All Out of Love,” and that went up the charts even quicker.
Seven top-five singles later, Air Supply at that time had equaled The Beatles’ run of consecutive top five singles. The albums Lost in Love, The One That You Love, Now & Forever, and The Greatest Hits sold in excess of 20 million copies. “Lost in Love” was named Song of the Year in 1980, and, with the other singles, sold more than 10 million copies.
The trademark sound of Russell Hitchcock’s soaring tenor voice and Graham Russell’s simple yet majestic songs created a unique sound that would forever be known as Air Supply.
However, it is the live shows that always hold audiences captive around the world. They were the first Western group to tour China, Taiwan, and countless other countries that before would not allow pop music across their borders. In 1983 they recorded “Making Love Out Of Nothing At All” by Jim Steinman which solidified the group as a permanent force in modern music. This song was released on The Greatest Hits album which soared past 7 million copies.
“Lost in Love”, “All Out of Love”, “The One That You Love”, “Sweet Dreams”, and “Making Love Out Of Nothing At All” have each achieved multi-million plays on the radio.
In 1986 the group’s music was still playing endlessly on radio. That same year, Graham was married to actress Jodi Varble from Rochelle, Illinois, who also was his leading lady in the video for “Making Love Out Of Nothing At All.”
Air Supply began to tour with lavish productions in places that no one had been before. In South America and Asia they became a part of everyone’s life. In 1988, Air Supply was asked to participate in Australia’s bicentennial celebration and to play for HRH Prince Charles and HRH Princess Diana, where they learned both were already ardent fans. This engagement would be one of their most treasured moments in their career.
In 1989, they recorded “The Earth Is” album selling over a million copies outside of the U.S. This album was followed by “The Vanishing Race” CD and, with the singles “Goodbye” and “It’s Never Too Late”, again saw multi-platinum success. The following albums, “News from Nowhere”, “Yours Truly”, and “Across the Concrete Sky” all gave their second greatest hits album multi-platinum status as they traveled the world each and every year.
In 2000, a new production company was founded to be devoted to Air Supply’s entire future product, called A Nice Pear, which gave them complete creative control.
In July 2005, their live DVD, “It Was 30 Years Ago Today” celebrated 30 years of success around the world and in that same month, Air Supply smashed attendance records when, in Cuba, at one show they played to 175,000 people. Also 2005 saw the release of “The Singer and the Song”, an acoustic album of many of their big hits which received critical acclaim.
In May 2010, the long-awaited album, “Mumbo Jumbo” –also the duo’s first studio recording in eight years- was released. Recorded at Graham Russell’s home studio near Park City, Utah and at Odds On’s state of the art facilities in Las Vegas with top session musicians and an orchestra, “Mumbo Jumbo” was produced by Russell and engineered by Odds On’s Sean O’Dwyer, whose credits include Pink Floyd, Randy Newman and Blink-182. Among the 14-tracks, released by Odds On’s label, was the first single “Dance With Me,” which earned Air Supply a prominent feature article in Billboard Magazine titled “Still Supplying The Hits After 35 Years.”
Just weeks after composer and vocalist Graham Russell was honored with a BMI Million-Air Certificate recognizing 3 million performances of the duo’s hit “All Out Of Love,” Air Supply’s new song was the #1 most added track on the FMQB AC40 Chart, and also one of the most added on the R&R (Radio and Records) AC Chart and the Mediabase AC chart.
In 2013, the duo was inducted into the Australian Recording Industry Association’s Hall of Fame. Air Supply celebrated their 40th anniversary in 2015 and continue to delight audiences all over the world.
For tix and more info with Air Supply Plays Bethlehem’s Wind Creek
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Dorney Park & WildWater Kingdom Entertainment Featured Hottest News Lehigh Valley Local More Stories Most Popular
Dorney Park’s Live Shows Fun for the Whole Family
Dorney Park’s live shows are fun for the whole family prove that rides aren’t the only fun activities at Dorney Park.
Music has a way of bringing the family together!
When you are looking for a break from the world-class thrills of Dorney Park, catching one of our live entertainment shows or saying hi to one of your favorite PEANUTS™ characters is the perfect option!
Related:
Lehigh Valley’s own Dorney Park announces Summer Celebrations
All About The Brass
Make way in the midway, this brass band is jamming all over the park and ready to be the soundtrack of your afternoon. Old fashioned favorites and all new contemporary hits will have you movin’ and groovin’ to an unforgettable beat in the heat! Don’t miss All About That Brass as they make their way through Dorney Park’s midways.
Location: Catch them on midways throughout the park
Dates & Times:
- Wednesday – Monday (off Tuesdays)
- May 28 – July 22: 11, 12, 1, 3:30, 4:30, 5:30
- July 23 – August 7: 11, 12, 1
- August 8 – September 5: 11, 12, 1, 3:30, 4:30, 5:30
Meet The Peanuts
Come say hi to your favorite PEANUTS™ characters at their meet & greet location at the PEANUTS™ Pavilion! Wave hi to Snoopy, get a selfie with Lucy, or ask Schroeder about his sweet piano skills.
Members of the Peanuts Gang are ready to say hello at various times throughout the day. Make sure to check the schedule posted at PEANUTS™ Pavilion for character appearances and times.
Location: PEANUTS™ Pavilion located in Planet Snoopy
Schedule:
- Daily*, Check Meet & Greet area in Planet Snoopy for the day’s schedule.
Space Beagle
Guests of all ages go on an out-of-this-world journey that will capture your imagination with a connection to America’s history in space exploration. Space Beagle takes guests of all ages on an out-of-this-world journey with catchy songs and humor.
Location: PEANUTS™ Showplace in Planet Snoopy
Dates & Times:
- May 14 – 15, 21 – 22: 11:30, 12:30, 2:30, 3:30
- May 28 – July 22: 11:30, 12:30, 2:30, 3:30
- July 23 – August 7: 11:30, 12:30, 1:30
- August 8 – August 21: 11:30, 12:30, 3:30, 4:30
Related:
An Evening with James Taylor at PPL Center June 27
The Coastal Currents
Know what makes summertime gatherings fun? AMAZING music! Join us to hear your new favorite fun-in-the-sun band, The Coastal Currents. With a mix of current hits and golden oldies you know by heart, The Coastal Currents are the perfect combo of live entertainment and easy-breezy family fun.
When it’s time for The Coastal Currents to take the stage, head over to The Oasis in Wildwater Kingdom and our spacious, open-air performance area. As our talented musical trio starts playing, you’ll recall great times and great friends – and start to make new memories. Make sure to catch this family entertainment show and its feel-good vibes that you’ll treasure for years to come.
Location: Oasis Bar at The Cove in Wildwater Kingdom
Dates & Times:
Tuesday – Sunday (Off Mondays)
- May 28 – July 22: 11:30, 12:30, 1:30, 3:30, 4:30, 5:30
- July 23 – August 7: 1, 2, 3
- August 8 – September 5: 11:30, 12:30, 1:30, 3:30, 4:30, 5:30
The UpRights
Grab a beverage, funnel cake, or ice cream and take a seat at Center Stage. Each time this dazzling group takes the stage the show is uniquely different. You never know what tune you’ll hear coming out of their pianos!
Location: Center Stage
Dates & Times:
- Thursday – Tuesday
- May 27 – September 5: Check mobile app for times
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Haunted Poconos Park Set for Halloween Scares Oct 28-29
Haunted Poconos Park is set to scare Lehigh Valley families this Halloween – one weekend only – Fri Oct 28 – Sat Oct 29.
After 14 years in operation at Lehman Park, the annual Halloween-themed, family-friendly event Lehman Haunted Park, which draws approximately 10,000 visitors per year, is expanding and relocating to POCONOS PARK (located at 265 Tom Ridge Drive, Bushkill, PA in the Lehman Township, just 2 miles North of Bushkill Falls).
Halloween is “creeping up,” so, unless you’re scared, be sure to order your tickets today at HauntedPoconosPark.com.
Haunted Poconos Park is set to scare Lehigh Valley families this Halloween – one weekend only – Fri Oct 28 – Sat Oct 29.
HAUNTED POCONOS PARK is open for ONE WEEKEND ONLY (Friday, October 28 – Saturday, October 29) and will offer different “scare-level” experiences based upon age:
KID’S TRICK OR TREAT TRAIL, 4 – 7 P.M.— (Children Ages 12 & Under):
Prior to sunset, children will be sent along a fright-free, wooded trail to gather candy treats, participate in interactive games, and meet a host of kid-friendly characters—with plenty of photo opportunity stations for parents along the way. Cost is $5 per child with an accompanying adult.
PLAYHOUSE OF HORROR, 6 – 10 P.M.— (Ages 13+):
Beginning at twilight, our “braver” and older guests can explore the more eerie dwellings of an authentic haunted house. Meet POCONOS PARK’s playful specters, murderous villains, and ghoulish monsters. Take in our wonderful macabre displays and get a few jump-scares along the way. (Note: ONLY those in line before 10 P.M. will be admitted. Children aged 12 and under MUST be accompanied by an adult) Early Bird Cost is $19.99 plus fees, Week Of Cost is $24.99 plus fees, and Day Of Cost is $29.99 plus fees. Grab a Skip The Line admission for only $39.99.
BLACK LAGOON BANQUET, 5 – 8 P.M.—(All Ages):
Say “Bone-Appetit!” as we serve no tricks, just treats, at this otherworldly upscale dinner buffet. Enjoy delicious culinary treats and only the finest, delightful “spirits” curated especially for you by Event Hospitality Solutions. This family-friendly dinner will be served with paired wine from Blue Ridge Winery and distinguished ghostly guests. Tickets are LIMITED at $59.99 per guest (plus fees) and include “skip the line” admission to the Playhouse of Horror, access to the buffet, and one alcoholic or non-alcoholic drink per person. (Note: Additional alcoholic beverages cost extra.)
“SCREAM! AT THE LAKE” 90’s Throwback Dance Party, Friday, Oct. 28, 9 P.M. – 1.A.M. (21+):
Calling all ghosts and ghouls to scream with delight as we turn off the lights and on the 90s tunes! Join us down at the Lake House to enjoy some scary libations at the Bloody Bar and graze on some skull candy (aka yummy bar food). Dress to kill, as we’ll be giving away prizes for the most spine-chilling, the most scandalous, and the most striking costumes! (Must show valid ID to enter) Tickets are LIMITED at $49.99 per guest (plus fees), and includes “skip the line” admission to the Playhouse of Horror.
“CURSED CAMPGROUND” Electronic Music Dance Party, Saturday, Oct. 29, 9 P.M. – 1.A.M. (21+):
After you’ve had your pants scared off inside the Playhouse of Horror, join us at the Cursed Campground at the Lake House! If you dare to venture through the cursed trails of this abandoned summer camp, you will reach the most electrifying dance party in the Poconos! Costumes are encouraged, as prizes will be given away for various spooky categories. (Must show valid ID to enter) Tickets are LIMITED at $49.99 per guest and include “skip the line” admission to the Playhouse of Horror.Haunted Poconos Park is set to scare Lehigh Valley families this Halloween – one weekend only – Fri Oct 28 – Sat Oct 29.
**PLEASE NOTE: COSTUMES ARE ALLOWED AT ALL EVENTS, BUT FOR THE SAFETY OF OUR PATRONS AND CAST, GUESTS ARE NOT ALLOWED TO WEAR MASKS OR FACE PAINT IN THE PLAYHOUSE OF HORROR.MASKS AND FACE PAINT ARE ALLOWED AT THE 21+ PARTIES, BUT WE MUST BE ABLE TO VISIBLY MATCH YOU TO YOUR ID UPON EVENT ENTRY.
Guests can also enjoy additional activities, such as a Haunted Hayride and Fire Pits with S’mores Stations, or wander through the PUMPKIN PATCH to select the perfect pumpkin to decorate at the Pumpkin Painting & Carving Stations. Also, bring your appetite—there will be plenty of Food Vendors and treats from Event Hospitality Solutions to enjoy!!
“We are so pleased to partner with POCONOS PARK to expand Lehman’s traditional haunted park and meet the rising demand for this popular event,” stated Rob Rohner, Chairman/Secretary Treasurer at Lehman Township Municipal. “It is wonderful to see the growth of this event and the community come and celebrate fall in such a fun and unique way.”
“We are so excited to be a part of this well-established and well-loved event,”stated John M. Oakes, CEO of From the Roots, the real estate and venue management company that operates POCONOS PARK. “We look forward to making HAUNTED POCONOS PARK a must-do Halloween event for everyone in the community to enjoy for years to come!”
ABOUT POCONOS PARK™:
POCONOS PARK™, located only 18 miles north of Stroudsburg in the Bushkill Falls region near Delaware Water Gap National Park, will operate as a boutique festival site and play host to world-class tours and productions, as well as special events. The complex includes two sizable venues: the Amphitheater at Poconos Park and the Lake House Theater. The amphitheater is a 10,000+-capacity, open-air venue with thousands of seats near the stage and a beautiful grass lawn for thousands more to enjoy entertainment in the great outdoors. The amphitheater can also be converted to a 2,600- capacity, fully-enclosed venue for year-round performances. The Lake House Theater at Poconos Park, is a 10,000-square-foot banquet hall, located on a scenic 90-acre lake. The theater can seat up to 400 people for private events such as banquets, corporate retreats, weddings, etc., and serve as a facility for first-class VIP experiences for concerts, festivals, and other large events. For general information, or to inquire about holding your next event at POCONOS PARK, please visit poconospark.com.Post Views: 249